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Website Replatformed for Scale
Charles MacPherson Associates (CMA) is a full-service placement agency specializing in key personnel positions such as Estate & House Managers, Butlers, Private Chefs, Executive Housekeepers and Chauffeurs. In addition to placing staff, the firm operates a school for Butlers and Household Managers and offers software that fully integrates every important aspect of running a luxury home efficiently and safely. CMA has a reputation of delivering solutions to the Luxury Residential and Hospitality markets.
CMA operated a website and application designed to manage calendars, contacts, wine cellars, inventories, entertaining, mechanical maintenance, guest visits and task lists for household staff. In order to accelerate business growth and enhance their web presence, Intelliware was retained to assess the current application and rebuild the website.
To position CMA for the future, Intelliware re-engineered the website platform and built a full scale, bullet proof version of the existing Residential Management Suite software application.