UX – A Way of Thinking, Lessons from the Real World

When developing software, user experience isn’t a feature or an attribute of the product. It’s not something you create a story for and complete in a sprint. In the context of development, UX is a way of thinking. In the context of UAT, UX is judgement.

When you adopt this philosophy, you see that UX is everyone’s responsibility and it’s everywhere. The same problems we solve while shopping at the grocery store, commuting to work, or ordering something from a restaurant, can be applied to the applications that we build. It’s an old discipline under a new name.

How then, do we train ourselves to see the world, and by extension our applications, in this manner? And how can we leverage problems we’ve already solved in the digital space?

In this presentation, you’ll learn about:

  • What is User Experience?
  • What is a User Experience Designer?
  • Wayfinding
  • Controls
  • Choice Architecture
  • Branding
  • Layouts